SEM & SEO - generate traffic to your website and get new users
We started with SEO & SEM very late (too late :)) at Jimdo. Several things make it very hard for us at the moment:
- Building a website is one of the oldest ideas in the web. So there are many competitors who are several years old and have strong positions in google.
- With most keywords we also compete against big hosting companies. This is not cool for the SEM prices
SEO is one of the most important things because you will get free traffic and users everyday as soon as you are at the top. I only can recommend every new startup: Build your keywordlist before you start and do an on-page optimization for this keywords from day 1.
SEM is very nice because you will see results only a few hours after you start. And with the awesome tracking tools from google you can even quantify the profit or loss very fast.
We are very curious about one thing with SEM: How many people who are searching e.g. “free homepage” will upgrade to our Pro Package (6$ per month). Do people who include “free” in their search terms really only want free things? Or do they only want to try it for free? Maybe we will show some statistics about that in this blog later.
Add comment Februar 20th, 2008